Trends & Consumer Behavior Archives - Page 2 of 2

Retail & Ecommerce Trends & Consumer Behavior

Augmented Reality In Retail: 4 Applications That Are Actually Becoming A Reality

Say goodbye to the days when augmented reality in retail was nothing more than a pipe dream and an internet buzzword. Augmented reality (hereafter referred to as AR) first garnered attention a few years ago with a few conceptual mockup…

Ben ThiefelsSeptember 20, 2018

Retail & Ecommerce Trends & Consumer Behavior

Analyzing The Welcome Emails Of Total Retail’s Top 100 Omnichannel Retailers

Total Retail published their annual Top 100 Omnichannel Retailers report for 2018 in conjunction with Radial. After doing a mini-report on their website acquisition strategies, we decided to continue with another mini-report on welcome emails! Total Retail released the second annual…

Ben ThiefelsAugust 16, 2018

Trends & Consumer Behavior

Four Steps To Becoming An Email All-Star

What does it take to become an email all-star today? Like any other hard-to-achieve goal in life, there is no fast and easy way to get there, but these four measures can help any email marketer improve. Step #1: Assess the…

Ben ThiefelsAugust 14, 2018

Retail & Ecommerce Trends & Consumer Behavior

What We Learned Analyzing The Website Email Acquisition Strategies Of Total Retail’s Top 100 Omnichannel Retailers

Total Retail published their annual Top 100 Omnichannel Retailers report for 2018 in conjunction with Radial. We decided to do a mini-report of our own to see how they are using their website to acquire emails. Total Retail released the second…

Ben ThiefelsJuly 30, 2018

Trends & Consumer Behavior

Why Customer Centricity Is The Next Big Thing And What To Do About It

If customer centricity were a high school kid, she’d be class president, valedictorian, and student director of the Lions Club and — what the heck — she’d probably be head cheerleader, too. Point is, customer centricity is kind of a big…

Ben ThiefelsJuly 25, 2018

Product Update Trends & Consumer Behavior

Your Email Creation Process Could Use A Makeover: Streamline, Personalize, & Optimize With Sculpt

We’re sick of the status quo. And we’re obsessed with helping marketers create extraordinary personalized experiences for their customers. So for the past 11 months, we’ve been hard at work building a new way to personalize emails from the ground up.…

Ben ThiefelsJuly 20, 2018

Digital Publishing Retail & Ecommerce Trends & Consumer Behavior

How To Improve Your Email Campaigns Using A Customer-Centric Marketing Approach

Email remains an effective medium for marketers and a strong driver of sales. Despite all the buzz around newer mediums like Snapchat, Periscope and Pinterest, email’s advantages endure: It’s direct, targeted, relatively inexpensive, and doesn’t disappear. So, let’s say that…

Ben ThiefelsJuly 20, 2018